How to do extremely difficult things every day like they’re easy

(Disclaimer: Profanity.)

Recently, I’ve had a lot of interesting developments in all aspects of my life, especially my career. For the past six years, I’ve been a knowledge worker. Formally, I write marketing website content for tech, IT, banking, supply chain, etc, companies.

A string of bad experiences with the content marketing industry since 2025 made me realize that there are more important things in life than preparing resumes and writing cover letters, especially when you hit 40.

If you work in the tech and IT industry in any shape, way, or form, you know that it’s a young man’s game. Companies will replace you with a younger prospect who is good enough and is grateful to have half your salary.

Realistically, you can’t remain competitive into your forties, just like the fighting business.

There have been many stories of old legends getting fucked by the younger generation.

I recall when Justin Gaethje took decades off Tony Ferguson’s lifespan on May 9, 2020. Tony was the old guard and was on a 12-fight win streak. Many believed that he would beat the shit out of a different UFC fighter who went by the name of Khabib Nurmagomedov, who was the unbeaten championship contender.

However, after that night, Tony was never the same. He lost the next 7 fights before he retired. 

The tech business is as brutal. You just don’t see it because we’ve been trained by corporate to say “please” and “thank you” for being treated as used condoms.

So, it got me thinking, “This is an amazing opportunity.”

Turn shit into sugar

Whenever something negative happens in my life, I see the positive angle only. Yes, even when I am completely aware of the challenges and setbacks, my actions are, by default, oriented toward the positive.

Therefore, I decided that I will go to the [BLANK]. 

And the advantages are phenomenal.

For starters, I only need to do it once. Constantly [BLANK] time and energy. All of that can be redirected toward other, more meaningful aspects of life, such as art and family.

Then, there will be [BLANK] 60. Unfortunately, the [BLANK] space is now.

This is what famous models and actresses must feel like. Always thinking of new ways to stay relevant and competitively attractive against their younger counterparts who are more willing to suck dick for an audition.

Anyway, back to the perks of [BLANK].

[SUPER BLANK]

Full circle.

Harder than you expect

When you try to do multiple important things, such as getting married, working full time, exercising, and being awesome, it’s never going to be comfortable or simple.

It is going to be challenging and arduous every step of the way. Straight up brutal. If I get six hours of sleep per day, it must be a slow day. That’s the daily routine I am looking at.

Additionally, it can take anything from some months to a couple of years [BLANK].

Alex Hormozi, one of my Gurus, stated that “... it will always be harder than you expect and take longer than you expect.”

It refers to ambitious goals you’ve set out to achieve when you are a complete underdog, and everything seems to be going against you.

Waking up at 6 am every day and immediately getting to work is hard. Through the day, I do a full day of office work, [BLANK], work out for an hour, do house chores, talk to my future wife, plan and analyze my day, and eat the right things at the right time.

It is, as I mentioned above, straight-up brutal. Sucks.

And this is where one of my other Gurus, David Goggins, came in for help.

Not that hard anymore

Once you embrace the fact that it’s gonna be nothing less than pure, unending suffering, nothing can hurt you.

The only thing that causes us discomfort is not the sore body, tired eyes, or an exhausted mind.

It is the fear of what the associated level of discomfort might be.

We cower away from the thought of feeling pain and getting hurt. Overthinking the mere possibility is sufficient, perhaps too strong even, to stop many people from getting off their couch and putting in the work. 

You can offer them a billion dollars and all the great things this universe has to offer, but they will remain in inaction or pretend to try because they are afraid of the suck.

Goggins, a man who rose from the sewers and became the angel who held our hand and said, “I understand how you feel. This is what you need to do” (in essence), suggests that once you accept that you will suffer every day, “this shit ain’t that hard anymore.”

And recently, I’ve come to realize that.

What the future holds

For more than a year, I’ve been telling myself that my days will be long and hard and most of that suffering will amount to nothing. On a deeper level, I’ve accepted that this is the existence I must endure throughout the entirety of my life. It is what it is.

Now, I can cry like a bitch or get used to it, and I choose the latter.

The only way to do that is to love your rotten fate and, at the end of the day, just whisper to yourself, “shit’s too easy.”

Eventually, that becomes the truth.

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Until next time,

Tara