top of page
The Foundations for E-E-A-T in B2B Content Marketing
The basics will take you far.
Nov 195 min read
Content Topics That Move the Marketing Needle
Customer-centric from the brand’s perspective.
Nov 114 min read
What is a Content Strategy and How to Create One
Identify where you are, kick off with articles, build links, post on social media, and focus on the controllables.
Nov 16 min read
Content Marketing Challenges for Lean and Agile Teams
Unrealistic goals, dumb team members, broken workflow, disguised unemployment, and stagnancy.
Oct 137 min read
Why AI Will Never Replace Content Writers
AI doomthinkers need to read this.
Oct 27 min read
The Goal of a Content Marketing Strategy
Generating revenue (via branding).
Sep 165 min read
Content Marketing: 5 Things to Ignore
Keyword research, article perfection, best writing practices, process richness, and vanity metrics.
Sep 87 min read
Promoted My "Content Writing with AI" Book on Medium
Decent results for a first try. The dwell time for some articles was great, though.
Apr 83 min read
If You Have to Pitch, You Failed
The writer's goal is to make them want to buy the product or seek the services.
Apr 54 min read
The Fundamentals of Persuasive Writing
Learn how to influence, convince, and motivate.
Nov 1, 20244 min read
bottom of page