Repeat your message, help your audience not to think, and have an ego.

Decent results for a first try. The dwell time for some articles was great, though.

The writer's goal is to make them want to buy the product or seek the services.

Aid the prospect in each stage of the buyer's journey.

Classified based on employment type and specialty.

A critical lesson in my content creation journey.

Content structure, marketing strategy, and timeline.

Manipulative marketing and failure to adapt.

Make someone do something.

Empathize, NESB, Flatter, Repeat.

Claiming supremacy, blaming others, promising exclusivity, giving a taste, and tossing up word salads.

Bad product, predatory sales, and stupidity.

Fortunately, it didn't work that well.

Companion, content, confidence, conditions.

Illusion of value and shady marketing practices.

Get to the point, respect your readers, ditch the template, criticize your pieces brutally, and trim the fat.

The fundamentals of PR to handle a disaster.

There are six principles. Here's how you can apply them.

The short-term gains aren't worth it.